REFOCUS was created to very practically address the needs of small- and medium-sized organizations. Although the model is not able to address all of the complexity of large and multi-national organizations, it still serves as a solid foundation. It is particularly well suited to the following audiences:
- Organizational leaders who are trying to figure out how to strategically address the sustainability of their organization.
- Sustainability champions who have been tasked with developing and coordinating a sustainability efforts on behalf of their organization.
- Individuals who are dealing with some aspect of their organization’s sustainability and are interested in developing a more comprehensive and holistic approach.
- Sustainability experts, consultants and service providers.
- Students interested in learning about sustainability and its practical applicability.
- Government and non-government organizations committed to providing organizations with sustainability education and training.